Blog
Video for companies, events and social media, explained by José Ramón Díaz.
Hospitality
Videos for cafés: 10 Reel ideas that whet the appetite
Ten video ideas for cafés and bakeries: latte art, pastries, breakfasts and afternoon snacks on Reels and TikTok. How to film them and when to post them.
Hospitality
How to film food for social media: a practical guide for restaurants
A guide to filming food on video: light, framing, movement, steam and vertical formats for Instagram, TikTok and Google Maps.
Hospitality
Video for restaurants in Barcelona: what it includes and what the price depends on
What a video production for restaurants in Barcelona includes, what the budget depends on and how to get more pieces out of a single shoot.
Hospitality
Latte art on video: how to turn your coffee into your best ad
How to film latte art for social media: framing, light, slow motion and editing. Ideas for specialty coffee shops.
Local SEO
Videos on Google Maps for restaurants and cafés: which ones to upload and how
Which videos to upload to your Google Business Profile if you run a restaurant or café, the technical requirements and how they help local SEO.
Hospitality
Reels for restaurants: 12 ideas to fill tables
Twelve Reel ideas for restaurants: stews, grill, produce, dining room, team and seasonal dishes. How to film and edit them for Instagram and TikTok.
Hospitality
Video in your digital menu: dishes that sell themselves
How to use video clips in your restaurant's digital or QR menu: which dishes to film, format, file size and benefits.
Video for companies
One shoot, ten videos: how to get the most out of a recording
How to plan a single shoot to get ten videos for Reels, the website, Google Maps and ads. The DiezVideos method explained step by step.
Hospitality
Video for bakeries and patisseries: show the craft
Video ideas and tips for bakeries and patisseries: dough, oven, pastries and finished products for social media, the website and Google Maps.
Social media
TikTok for bars and cafés: how to start without dancing
How to use TikTok in a bar or café without dances or forced trends: formats that work, frequency and how to reuse your videos.
Hospitality
Video for hotels: how it helps you get direct bookings
Which videos a hotel needs for its website, Google and social media, and how they help win more direct bookings over the platforms.
Hospitality
7 mistakes when filming video in your bar or restaurant (and how to avoid them)
The most common mistakes when filming video in hospitality: light, other brands' logos, sound, length and consistency. How to avoid them so your videos sell.
Event filmmaker
Video delivered on the day of the event: why it changes the results
What it means to receive your event video the same day, how it is organised and why it multiplies reach, sharing and return.
Event filmmaker
How to choose an event filmmaker in Barcelona
What to ask before hiring a filmmaker for your event in Barcelona: experience, audio, deadlines, formats and a fixed quote.
Event filmmaker
How much it costs to film a corporate event
The factors that change the price of filming a corporate event: duration, number of filmmakers, pieces, delivery times and extras.
Event filmmaker
Event aftermovie: what it is and how to make one that works
What an aftermovie is, how long it should be, which shots it needs and how to use it after the event to sell the next edition.
Event filmmaker
A light kit for filming events with professional quality
Why a compact kit (iPhone 18 Pro, gimbal, Zoom H5 and LED light) lets you film events with quality, discretion and speed.
Video for companies
Corporate video: what it should include to work
The parts a good corporate video should have, how long it should last and how to make the most of it on your website, LinkedIn and in sales.
Video for companies
Reels for companies: 10 ideas you can film in one day
Ten ideas for Reels and vertical videos for companies that can be filmed in a single day and published for weeks.
Video for companies
Video and local SEO: how it helps your Google listing
How to use real videos of your business on Google Business Profile, your website and social media to build trust in local searches.
Video for companies
Vertical or horizontal video: which one does your company need
The differences between vertical and horizontal video, which channels each works on and why it pays to film both in the same session.
Video for companies
Video podcasts for companies: how to start
What a company needs to record a video podcast: space, sound, cameras, frequency and how to cut clips for social media.