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7 mistakes when filming video in your bar or restaurant (and how to avoid them)

By José Ramón Díaz, event filmmaker in Barcelona

Filming in a bar or restaurant has its pitfalls. These are the mistakes we see most and how to avoid them.

1. Filming under the ceiling lights

Fluorescent lights flatten food and give it a greenish tone. Look for the window or use a warm side LED.

2. Leaving other brands in sight

Soft-drink glasses, napkins or cups with suppliers' logos advertise someone else. Check the frame before filming.

3. Careless sound

If someone speaks, the noise of the coffee machine or the dining room drowns them out. A lapel mic or a separate recorder, always.

4. Videos that are too long

A hospitality Reel doesn't need a minute. One action, well filmed, in a few seconds.

5. Only one format

Filming only vertically forces you to repeat for the website. Plan vertical and horizontal in the same session.

6. Showing customers without permission

People's image is protected. Film at quiet times, frame the food and the team's hands, and ask permission from anyone recognisable.

7. Posting in bursts

Ten videos in one week and then nothing for months does not build an audience. Better to film in batches and spread them out.

Would you rather we do it? See the video for restaurants service or ask for a quote.

Before filming, have a look at the vertical and horizontal examples.

Frequently asked questions

Can I film my customers in the restaurant?

Only with their permission if they are recognisable. The safest option is to frame the food, the team and the spaces.

What is the minimum equipment I need?

A recent phone, a stabiliser, an LED light and a microphone if someone is going to speak.

More videos like this

See all examples

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