Blog · Event filmmaker
Event aftermovie: what it is and how to make one that works
The aftermovie is the video that sums up an event in a few minutes: atmosphere, speakers, attendees and the key moments, with rhythm and music.
How long it should be
Between two and four minutes for the horizontal version, and a 30 to 60-second vertical cut for social media.
The shots it can't do without
- Arrival and registration.
- The venue, from outside too.
- Speakers on stage and the audience reacting.
- Networking and conversations.
- Brand details: photocall, stands, product.
- One or two interview lines with good sound.
How to make the most of it
Publish it on the event website, use it to announce the next edition, send it to sponsors and include it in sales presentations.
If you also want pieces on the day, combine the aftermovie with Reels delivered during the event.